Lucinity Leadership Team

The Lucinity Growth Advisory Board and Executive Team are dedicated to advancing the company's strategy and fostering its business growth. This team is made up of notable industry leaders from some of the world's most renowned organizations, including Google, Facebook, Airbnb, Citi, HSBC, Amazon, Datadog, Currenycloud, McKinsey, and Chase. Working in close collaboration with the rest of the organization, this diverse and experienced group of professionals provides valuable insight and guidance to help Lucinity deliver the most loved AML product and achieve our mission to Make Money Good™.

Executive Team

The Executive Team at Lucinity is a dynamic force responsible for Lucinity's impact in the compliance space. Guided by their expertise, they ensure the development and deployment of Lucinity's AML solution and provide strategic direction on product development, customer relationship management, and overall Go-To-Market strategy. With their leadership, Lucinity is able to bring its vision and mission to life.

  • Guðmundur Kristjánsson (GK)

    Guðmundur Kristjánsson (GK)

    CEO and Founder

    Before founding Lucinity, GK served as the Director of Compliance Surveillance Technology at Citigroup. He was instrumental in charting Citi’s path to AI in surveillance and was responsible for a number of successful products across the compliance space. Before joining Citi, GK served as the Director of Product Management at NICE Systems, building and delivering compliance systems to top-tier banks worldwide.

  • Theresa Bercich

    Theresa Bercich

    Chief Product Officer and Co-Founder

    Theresa is the Chief Product Officer and Co-Founder of Lucinity. In her role, Theresa is responsible for continuously innovating the Lucinity platform and shaping the Lucinity product strategy. Before joining Lucinity, Theresa worked as a Machine Learning Expert for Realyse, where she was involved in developing various complex AI models. Theresa holds a Master of Science in Machine Learning and Deep Learning from the University College London and a Bachelor of Science from Queen Mary University of London.

  • Udi Nessimyan

    Udi Nessimyan

    President and Chief Revenue Officer

    Udi brings a wealth of experience to the team. Prior to joining Lucidity, Udi served as the Area VP at Basis Technology, where he led the Rosette business until its acquisition by Veritas Capital. Before that, Udi founded and served as CEO of, pioneering a conversational AI platform for monitoring sales call compliance. His career includes notable roles at Oracle and Amazon Web Services, where he excelled in sales and business development leadership positions. Udi holds a master's degree in law from the Hebrew University.

  • Aðalgeir (Alli) Þorgrímsson

    Aðalgeir (Alli) Þorgrímsson

    Chief Operating Officer

    Alli spearheads Lucinity's operational strategy and ensures operational excellence across all units. Alli‘s career in the fintech and banking software industry spans almost two decades and multiple management roles within companies such as RB, Teris, and Creditinfo Group. In his roles, he has commonly been in the role of a troubleshooter, solving operational challenges and identifying growth opportunities.

  • Daníel Pálmason

    Daníel Pálmason

    Chief Relationship Officer

    Daniel brings a strong background in banking to his role at Lucinity, where he focuses on building and strengthening customer and partner relationships. His expertise in regulatory compliance was refined through his leadership as the Head of Compliance and MLRO at Kvika Bank, where he oversaw and implemented financial regulations and legal compliance frameworks. This knowledge now guides his strategic efforts in relationship management and business expansion at Lucinity. Originally joining as a client, Daniel uniquely understands the expectations and needs of customers. He holds a Master's degree in Law and is dedicated to forming durable partnerships and widening Lucinity's market presence, with the goal of achieving genuine satisfaction and success in every company interaction.

  • Hjörtur Líndal Stefánsson

    Hjörtur Líndal Stefánsson

    Chief Technology Officer

    Hjörtur oversees Lucinity's technology and software strategy, enabling Lucinity to grow and scale with its customers by providing high-performance compliance software. With 17 years of experience in the industry, he has led the design and implementation of distributed systems processing billions of transactions daily. Most recently, Hjörtur spent six years at Amazon and prior to that worked as software engineer for Ubisoft and CCP Games.

  • Guðlaug Sara Guðmundsdóttir

    Guðlaug Sara Guðmundsdóttir

    VP of Finance

    Gulla is a seasoned finance professional with over a decade of experience in the fintech industry. As VP of Finance, she oversees financial operations, develops growth strategies, and monitors risk to ensure financial stability. With a graduate degree from the London School of Economics and Political Science and prior experience in the robotics field, Gulla brings a unique perspective to her role and leverages financial data to drive decision-making and strategy. She is dedicated to fostering streamlined and cohesive financial operations by connecting functions and organizations.


Growth Advisory Board

The Lucinity Growth Advisory Board brings together a diverse group of experts to guide us in delivering value to our customers, employees, and stakeholders. Each member of the Growth Board brings a wealth of experience and insights to help us accelerate our mission and impact on the compliance industry.

  • Ed Wilson

    Ed Wilson

    President of the Growth Advisory Board

    Ed is a partner at Venable with a broad practice assisting private and government parties in complying with and shaping the laws and policies governing interactions with the federal government. Ed brings deep knowledge about cross-border business and financial transactions, economic sanctions, AML/CFT rules, and anti-corruption standards. Ed has served in various government positions within the Executive Office of the US President and the White House Office, giving him profound insight into administration and regulation.

  • Tanya Ziv

    Tanya Ziv

    Growth Advisory Board Member

    Tanya is the Chief Compliance Officer at Currencycloud. She brings to Lucinity her expertise on compliance program management and developing a culture of integrity. Tanya has a wealth of experience leading the compliance efforts of top finance, technology and telecommunications firms, having served as Head of Compliance for Lebara, eToro and Cornercard. She began her career as an M&A lawyer and holds a BA in Law and an LLM in Corporate and Commercial Law.

  • Evan Peters

    Evan Peters

    Growth Advisory Board Member

    As the former VP of Growth Strategy at Datadog, Evan led revenue planning through the company's 2019 IPO and 10x expansion in four years from $100 million to $1 billion ARR. As the Chief Commercial Officer at Dandy, he led the sales organization to top-decile ARR growth. Evan has extensive experience in M&A, long-range planning, revenue strategy, and operations for software and technology businesses. Evan brings his experience driving hypergrowth results and will focus on building Lucinity's business model.

  • Frank Lawrence

    Frank Lawrence

    Growth Advisory Board Member

    Frank is the Deputy Chief Compliance Officer at Meta with a wealth of experience in leading compliance teams for top tech firms. Frank is currently responsible for the Financial Services Compliance Team at Meta and Facebook Payments. With his hands-on background as the Chief Compliance Officer for Google Payments and Facebook Payments, Frank will be providing insight into the development of Lucinity's platform and overall strategy.

  • John McCarthy

    John McCarthy

    Growth Advisory Board Member

    John's career spans national security, law enforcement, and financial services regulatory compliance. He brings his experience from his time as the Chief Money Laundering and Sanctions Officer at Airbnb and experience in various roles at Citigroup, Bank of the West, Union Bank, and Bank of Hope. John was the former Co-Chair of the Board of the Northern California Association of Anti-Money Laundering Specialists (ACAMS) Chapter and a former member of Business Executives for National Security (BENS).

  • Marshall Lux

    Marshall Lux

    Growth Advisory Board Member

    Marshall brings extensive relationships across financial services and private equity and venture capital firms. With experience as the former Global Chief Revenue Officer for all consumer products at Chase, Marshall will provide insight into Lucinity's risk management, technology, and business growth. Marshall previously spent 20 years as a Senior Partner at McKinsey and as a Senior Advisor at Boston Consulting Group (BCG). Marshall is also a Senior Fellow at the Mossavar-Rahmani Center for Business and Government at the Harvard Kennedy School.