Lucinity means "shine a light," because we illuminate dark finance and shed light on compliance. Our intuitive systems are simple to use, complementing the skills and ingenuity of compliance professionals.
Lucinity makes them superheroes to take on financial crime, saving institutions time and money. By transforming AML compliance, we can have a tremendous positive impact on society. That is why we set out to Make Money Good and create faster, smarter AML.
Guðmundur Kristjánsson (GK)
Founder & CEO
Our cornerstone – ingrained in our culture, embedded into our product, and manifested in our logo – is Continuous Learning. It’s our never waivering commitment to constantly better ourselves, our products, and the service we offer to our customers. Our values govern our actions and ensure clear strategic direction. They are firm, but – in the name of continuous learning - also descriptive and constantly considered.
Simply Human is our commitment to develop solutions laser-focused on helping people, and our passion for simple-to-use products that support and augment humans. Our first-hand experiences with the problems in AML tools enable us to understand the wants and needs of our clients. By being Simply Human we strive to complement our clients without burdening them.
Shared Intelligence is our approach that prioritizes open and honest collaboration, and the use of technology to augment and advance human intelligence and decision-making. Through Shared Intelligence we’re enabling our customers to use their respective strengths together with technology to achieve a greater goal.
Quiet Strength, anchored in our company’s roots, is the pursuit of excellence with integrity and humility, listening to each other and our clients, always seeking understanding. With Quiet Strength we remain capable, passionate, and proud – without overselling our abilities.